What I do
I know, I know. I hate that headline, too… But I just love a good rhyme and a glass of cab. A lot of my work falls into a brand’s frequency, building the story of what, how and why. Plus all the extras that come with compelling storytelling.
Background
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Once voted “Best Personality” in high school, I'm currently the copy director at Tulsa-based branding studio, Labor Division. A copywriting fiend with a penchant for bad puns, I've found my niche bringing a brand's verbal identity to life. An empath with a journalism background, I use my keen research and discovery skills to learn as much as I can before crafting a structure, brand voice, and narrative to complement design.
Aside from building a brand’s verbal identity, my day-to-day includes website strategy and copywriting. From initial sitemapping and SEO research to homepage copywriting and sitewide story development, my expertise really shines as I turn a brand's big ideas into clever and digestible narrative audiences don’t just understand, but can connect with.
I graduated from the University of Missouri’s Missouri School of Journalism with a photojournalism degree, giving me a unique range of multimedia skills (and so many tears shed in editors' offices). Formerly, I've been a copywriter, content + social editor and photo editor for brands Major League Fishing and Inc. Magazine. My photography has been featured in The New York Times, Wall Street Journal, Time Magazine and Inc. Magazine.
My Work
"Ellise IS the Purple Unicorn."
I have met a lot of brilliant and talented people over the years, but never have I met someone as brilliant or talented as Ellise, and yet so extremely humble, helpful, full of life, and determined. Any company that hires Ellise will be not be disappointed and will find themselves wishing they had more like her. Several of us at Major League Fishing have “joked” that we want to steal her away for our department because we know that even if it’s something Ellise has never done, she will learn, grow, and never disappoint. The only “joke” though is that we say it jokingly, but we all actually mean it.